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Pricing : A Guide to Pricing Decisions
This book on pricing decisions gives practical guidance on how to identify customer value, estimating customers’ willingness to pay for these benefits, and on how psychology affects customers’ perception of prices in a market.This strategic view on pricing gives the reader a competitive advantage.It empowers them with means to plan and perform a pricing strategy based on their value propositions. The target group for this book is managers, entrepreneurs, and business students.The book guides the reader in understanding how economics, strategy, marketing, and psychology are combined when it comes to pricing decisions.Further, the chapters contain step-by-step procedures that help managers and entrepreneurs to succeed with complex pricing decisions in busy workdays.The analysis is based on the basic edition of Microsoft Excel software.In sum, the book helps the reader to strategically plan, execute, and win price competitions.It covers topics such as dynamic pricing, estimation of customers willingness to pay, price competition and wars, customers’ reaction to unfair prices, and price tactics and strategy.The book includes specialized chapters on pricing in e-commerce, and pricing in the sharing economy.
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Manhattan Sound Science Bluetooth Speaker (Clearance Pricing), 5 hour
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Pricing Design
Pricing projects can feel tricky, but it doesn't have to be. Dan Mall explains how to earn more, by understanding what goes into a price (and why hourly rates don't work) and what your clients really want-and are willing to pay for. Learn the right questions to ask and when, and ways to turn client requirements into numbers, with a real-world example from Dan's agency. Whether you're running a shop or going solo, this is a book you can't afford to miss.
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What is pricing strategy?
Pricing strategy refers to the method a company uses to set the prices of its products or services. It involves analyzing market conditions, competition, and customer demand to determine the most effective pricing approach. Pricing strategy can include various tactics such as cost-plus pricing, value-based pricing, skimming pricing, or penetration pricing. The goal of a pricing strategy is to maximize profits while remaining competitive in the market.
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What is the pricing flexibility?
Pricing flexibility refers to the ability of a company to adjust the prices of its products or services in response to changes in market conditions, competition, or customer demand. This can include the ability to offer discounts, promotions, or adjust pricing strategies to maximize revenue and profitability. Pricing flexibility is important for businesses to remain competitive and responsive to market dynamics, and it allows them to adapt to changing economic conditions and customer preferences.
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What is Apple's pricing strategy?
Apple's pricing strategy is based on a premium pricing model, where they set their prices higher than their competitors to reflect the perceived value of their products. They focus on creating high-quality, innovative products and then price them at a premium to convey a sense of exclusivity and luxury. This strategy helps Apple maintain a strong brand image and allows them to generate higher profit margins. Additionally, Apple also uses a skimming pricing strategy, where they initially set high prices for new products and then gradually lower them over time as the product matures in the market.
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Is this pricing policy fair?
The fairness of the pricing policy depends on various factors such as the cost of production, market demand, and the value provided to the customers. If the pricing policy is based on transparent and reasonable factors, and if it allows for a fair return on investment for the company while providing value to the customers, then it can be considered fair. However, if the pricing policy is based on unfair practices such as price gouging or exploiting customer demand, then it would not be considered fair. Ultimately, fairness is subjective and can vary based on individual perspectives and circumstances.
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The Pricing Journey : The Organizational Transformation Toward Pricing Excellence
Innovations in pricing can be transformative, but to reach their potential companies must devote equal attention to technical and organizational capabilities.Most firms, however, only pay attention to the technical dimensions of pricing, which severely limits the success of their initiatives.To remedy this, The Pricing Journey provides an integrated guide to the organizational, social, and behavioral aspects of pricing—drawing on principles of socio-technical change.Based on extensive qualitative and quantitative research in an array of firms around the world, Stephan M.Liozu provides a practical roadmap for management teams that aim to reach a new level of pricing power. Liozu introduces the 5 C model of transformation, which relies on change, capabilities, champions, confidence, and center-led organizational design to create effective and lasting pricing strategies.Rooting his recommendations in research and practice, Liozu proposes specific capabilities to develop on the road to pricing excellence.This book prepares pricing and marketing professionals to be true strategic partners, while contributing the study of pricing transformation.
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Nonlinear Option Pricing
New Tools to Solve Your Option Pricing ProblemsFor nonlinear PDEs encountered in quantitative finance, advanced probabilistic methods are needed to address dimensionality issues.Written by two leaders in quantitative research—including Risk magazine’s 2013 Quant of the Year—Nonlinear Option Pricing compares various numerical methods for solving high-dimensional nonlinear problems arising in option pricing.Designed for practitioners, it is the first authored book to discuss nonlinear Black-Scholes PDEs and compare the efficiency of many different methods.Real-World Solutions for Quantitative Analysts The book helps quants develop both their analytical and numerical expertise.It focuses on general mathematical tools rather than specific financial questions so that readers can easily use the tools to solve their own nonlinear problems.The authors build intuition through numerous real-world examples of numerical implementation.Although the focus is on ideas and numerical examples, the authors introduce relevant mathematical notions and important results and proofs.The book also covers several original approaches, including regression methods and dual methods for pricing chooser options, Monte Carlo approaches for pricing in the uncertain volatility model and the uncertain lapse and mortality model, the Markovian projection method and the particle method for calibrating local stochastic volatility models to market prices of vanilla options with/without stochastic interest rates, the a + b? technique for building local correlation models that calibrate to market prices of vanilla options on a basket, and a new stochastic representation of nonlinear PDE solutions based on marked branching diffusions.
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Research and Technical Writing for Science and Engineering
Engineering and science research can be difficult for beginners because scientific research is fraught with constraints and disciplines.Research and Technical Writing for Science and Engineering breakdowns the entire process of conducting engineering and scientific research.This book covers those fascinating guidelines and topics on conducting research, as well as how to better interact with your advisor. Key Features:advice on conducting a literature review, conducting experiments, and writing a good paper summarizing your findings. provides a tutorial on how to increase the impact of research and how to manage research resources. By reflecting on the cases discussed in this book, readers will be able to identify specific situations or dilemmas in their own lives, as the authors provide comprehensive suggestions based on their own experiences.
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How is pricing determined in markets?
Pricing in markets is determined by the interaction of supply and demand. When the demand for a product or service is high and the supply is limited, the price tends to increase. Conversely, when the supply is high and the demand is low, the price tends to decrease. Additionally, factors such as production costs, competition, and consumer preferences also play a role in determining pricing in markets. Ultimately, pricing is a result of the balance between what consumers are willing to pay and what producers are willing to accept.
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How can lifestyle affect pricing strategy?
Lifestyle can affect pricing strategy in several ways. For example, if a target market has a high disposable income and values luxury and premium products, a company may choose to implement a premium pricing strategy to reflect the perceived value of their products. On the other hand, if the target market is more price-sensitive and values practicality, a company may opt for a value-based pricing strategy to appeal to this demographic. Additionally, lifestyle factors such as cultural preferences, spending habits, and purchasing behavior can also influence how a company sets its prices to align with the lifestyle of its target customers.
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How is pricing determined for horses?
Pricing for horses is determined by various factors such as breed, age, training, temperament, health, and performance record. The pedigree and bloodline of the horse also play a significant role in determining its price. Additionally, market demand, location, and the reputation of the seller can influence the pricing of a horse. Ultimately, the price of a horse is a reflection of its perceived value based on these factors.
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What does swollen industrial pricing mean?
Swollen industrial pricing refers to a situation where the prices of goods and services in the industrial sector have significantly increased beyond their normal levels. This can be caused by factors such as high demand, supply chain disruptions, or inflation. Swollen industrial pricing can have a significant impact on businesses, leading to higher production costs and reduced profit margins. It can also contribute to overall inflation in the economy.
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